Chapter 1: Paddleboards and Passion
Back in 2020, my buddies Shane, Derrick, and I were just a trio of nature-loving dreamers. Fueled by adrenaline and a shared love for the great outdoors, we decided to take a leap and birthed DRYFT GEAR right here in the stunning landscapes of SLC, UT. Our first mission? Crafting high-performance paddleboards that could turn any weekend into an epic adventure.
In the spirit of embracing our local community, we enlisted the incredible talent of Made By Fell, a skilled local artist who brought our vision to life through captivating artwork on our boards. Each design became a part of the story we were telling with DRYFT GEAR, transforming our paddleboards into not just equipment but pieces of art.
We poured our hearts into designing boards that weren't just your average floaties but companions for thrill-seekers and chill-seekers alike. The beauty of Utah and the artistic touch of Made By Fell inspired every aspect of our boards.
Chapter 2: The Heatwave - DRYFT BOX Cooler Unleashed
As the summer sun blazed on, so did our passion for innovation. And boy, did we cook up something special! Introducing the DRYFT BOX cooler - the game-changer that set a new benchmark for outdoor gear. Picture this: a cooler so tough it could take on Mother Nature herself, keeping your drinks colder than your ex's heart. Our goal to have it become the must-have accessory for every outdoor junkie.
Chapter 3: 2023 - The Rebrand that Resonated
Fast forward to 2023, and we were at a crossroads. But hey, who said change was a bad thing? We decided to shake things up and rebranded ourselves into the vibrant and lively SolVida™. Why? Because life is too short for dull moments, and we wanted our brand to reflect the sunny spirit of adventure we hold dear.
As part of this exciting transformation, we didn't stop at just a name change. We took a fresh canvas to our paddleboards, introducing a stunning array of refreshed board designs that captured the essence of our new identity. Each stroke of color and every intricate detail echoed the energy and vibrancy we wanted to bring to your outdoor escapades.
From DRYFT GEAR to SolVida™, it's not just a name change; it's a visual feast for your adventurous soul. Our mission remains the same - to bring the outdoors to life in a way that makes your heart race and your soul shine.
So, when you ride the waves on a SolVida™ paddleboard, you're not just embracing a thrilling adventure; you're also immersing yourself in a burst of creativity and artistry that makes every journey uniquely yours.
Here's to the Next Wave
So here we are, dear readers, basking in the warm glow of SolVida™. It's not just a brand; it's a lifestyle. Join us as we continue to ride the waves of innovation, soak up the sun, and redefine what it means to live life outdoors. Here's to chasing dreams, making waves, and living the SolVida™ way! 🌞🏄♂️